AI Insights · Timothy · January 2025
Top Beauty Retail Apps in Spain on iOS: Q4 2024 Performance
Explore the performance trends of the top beauty retail apps in Spain on iOS during Q4 2024, highlighting downloads and active user metrics.
In the fourth quarter of 2024, the top beauty retail applications on the iOS platform in Spain demonstrated varied performance in terms of downloads and active users. Here's a detailed look at the trends from this period, sourced from Sensor Tower.
SEPHORA - Maquillage, Parfum saw a notable increase in weekly downloads, peaking at approximately 32.6K during the week of November 25. Active users also showed a positive trend, rising from 126.7K at the start of the quarter to 207.2K by the end.
Perfumerías DRUNI experienced a steady climb in downloads, reaching 13.7K in the same week. Active users rose from 87.9K in early October to 132.5K by late December.
Perfumerías Primor had consistent growth in weekly downloads, with a high of 11.8K in late November. Active users increased from 82K to 88.6K over the quarter.
KIKO MILANO - Makeup & beauty witnessed a significant spike in downloads, particularly during the week of November 25, reaching 9.7K. Active users followed a similar upward trend, peaking at 7.1K during the same period.
Rituals Home & Body Cosmetics showed a decline in downloads, dropping to 268 in the final week of December. Active users decreased from 3.9K to 2.6K throughout the quarter.
For more in-depth insights and data, visit Sensor Tower's official platform.